Tubi’s Z-Suite Series Launch
Z-Suite is a Tubi original series that takes on the modern generational divide: in the irreverent comedy, executives at a struggling ad agency are cancelled and pushed out by the agency’s quirky (and slightly deranged) Gen-Z social media team.
Not everyone is going to love Z-Suite - or even understand it. And that’s kind of the point. The show is unapolagetically for a Gen-Z audience - as they say: “the girls that get it get it 💅.”
To cut straight to the chase, our team created an attention-grabbing Out of Home campaign that speaks to the people who the Z-Suite is not for and tells them in no uncertain terms: “Don’t come watch the Z-Suite on Tubi.”
Senior Copywriter: Mackenzie Horras // Creative Directors: Kevin O’Connell, Hannah Rand, William Maitland // Group Creative Director: Mark Krajan
